I was hoping to put a strikethrough on most of this title but I’m not quite tech savvy enough yet so it should look like this: Welcome to the brave new world of
Carlsberg/Marstons/Banks’s/Jennings/Wychwood/Ringwood/Eagle/Thwaites super breweries.
(that’s what you call a brewing system)
With the news that the pubs will POSSIBLY reopen in some way, shape or form in early July then it is time to finally deliver my last ‘new’ pub.
Regular readers (i.e. Dave) will know the original premise for this blog is that I try and visit as many different pubs as I can in the Midlands and wax lyrical.
(all roads lead to Bass)
However, that has clearly been derailed during the last few months and all kinds of rehashing has been going on but, this is one I have been keeping up my sleeve.
In fact, when it reopens it may well be known as The Carlsberg Brewery Tap, which will get them flocking in from miles around to taste the
(not queuing for Carlsberg)
However, way back in February on a sunny Sunday afternoon, the prospect of Marston’s being sold to Carlsberg was a pipedream.
(soon to be renamed the Copenhagen Cooper)
But it looks like the marketing guys who brought us, “probably the best lager in the world” and “if Carlsberg did…” will be having the last laugh as thy can now say “if Carlsberg did Bass!”
But will they? Or will it be snapped up by someone else (who can afford to?). Either way, when I popped into the 555 – The Brewery Tap (National Brewery Centre) DE14 1NG.
Just to clarify this currently closed but was open and thriving four months ago…
I couldn’t see any sign of the impending takeover but rest assured the
Carlsberg Lager Tap Carlsberg Brewery Centre will be iconic….
(White Shield anyone?)
Anyway, it just oozes history as you would expect from a place that is attached to the main museum. I know the B&PF boys have been here and there was a tour just finishing as I sat down and had a chat with a young couple who loved their ale!
Just to prove that I am young and trendy they were in their twenties and from Loughborough, so had travelled a reasonable way, but thought their guide was top notch and the beer was excellent.
I’m not going to run through the whole historical element of this place but Burton is ‘the home of brewing’ (sounds like a Carlsberg slogan) and with the Heritage Brewing Company base there then their beers, as well as Bass, means it is a winner.
As it happens, they just turned the pump clip round for Bass so I went for the Victoria Pale Ale (Heritage) which was absolutely magnificent! I don’t often get excited about a pint but this was sensational and befitting a Brewery Tap beer.
If anyone is going to buy Bass I would love it to be this Brewery but I’m not sure they will be able to prize it away from InBev …mind you if they keep producing beers as good as the VPA then I won’t complain.
So, post covid, will this place become a Mecca for Carlsberg lovers and will history be swept neatly under the carpet as it was with Tetley’s in Leeds?
(Bass sold here…not for much longer)
Who knows what the future holds but if I’m ever going to reach my target of 600 pubs then I need some boozers back open!